Tastewise – AI Powered Tool for Food & Beverage Insights

🔗 Visit Tastewise: https://www.tastewise.io

🌍 Overview

Tastewise is an AI-powered insights platform designed specifically for the food, beverage, and hospitality industries. It enables brands to make smarter decisions by analyzing real-time data from social media, online recipes, restaurant menus, and consumer behavior.

🔧 Core Tools & Capabilities

Trend Prediction Engine

Detects emerging food trends before they peak. Predicts which ingredients, diets, and dishes are gaining or losing momentum.
✅ Example: A leading snack brand used Tastewise to spot a spike in turmeric as a functional ingredient and launched a turmeric-flavored chip line.

Consumer Insight Tool

Understands why consumers adopt certain behaviors (e.g., gut health, sustainability, keto). Helps marketers align messaging with real motivations.
✅ Example: A dairy company used this to reposition their yogurt around 'immune support' after spotting its rising importance.

Menu Intelligence

Analyzes menus from over 1 million restaurants to spot how ingredients and dishes are being used in foodservice. Tracks regional penetration and pairing opportunities.
✅ Best Practice: PepsiCo's foodservice team uses this data to help restaurant partners identify trending ingredients to include in new menu items.

Recipe & Home Cooking Analysis

Monitors recipe platforms and blogs to detect what consumers are cooking at home. Useful for retail and DTC innovation.
✅ Example: Nestlé used this to understand plant-based cooking trends and adjust product formulations accordingly.

Geographic & Demographic Filtering

Drill down by location, age group, time of day, or dining occasion. Supports hyper-local or occasion-specific campaign development.
✅ Best Practice: Kraft Heinz localized its promotional strategy in the UK after identifying that demand for vegan mayo was strongest among millennials in London.

Innovation Opportunity Finder

Highlights white space opportunities — areas of rising consumer interest but low market supply.
✅ Example: A plant-based startup used this tool to validate demand for a chickpea-based yogurt before launch, supporting both R&D and investor discussions.

Real-Time Dashboards & AI Reports

Generate custom, shareable dashboards and presentations. Ideal for cross-functional teams in marketing, R&D, insights, and sales.

🏆 Well-Known Users & Success Stories

·       • Nestlé – Used Tastewise to track consumer health motivations and guide reformulation.

·       • Campbell’s – Leveraged the tool for new soup flavor development aligned with current home cooking trends.

·       • PepsiCo – Uses menu intelligence to support QSR partners and foodservice channel innovation.

·       • Unilever Food Solutions – Applies Tastewise insights for chef inspiration and category management in B2B.

🔗 Try Tastewise Here

You can request a demo or free trial on their website to explore how it fits into your strategy: https://www.tastewise.io